Cornell - Media Tech Renaissance

2025

2025

Conference

Conference

Cornell Tech

Cornell Tech

Media, AV, brand creative, and full day-of show operations for Cornell Tech’s first-ever Media & Tech Conference

On April 25th, in partnership with students from the Connective Media Masters program, Cornell Tech hosted its inaugural Media & Tech Summit — bringing together creators, technologists, researchers, investors, and entrepreneurs to explore how content is being created, distributed, and experienced in new ways.

DVXI was responsible for the conference’s entire visual identity, media production, and day-of run-of-show execution, helping the Summit establish a professional standard worthy of becoming a standing annual tradition.


Overview

Objective

Create a polished, future-forward conference experience that:

  • Ran smoothly across all panels, talks, and transitions

  • Delivered high-quality AV and multi-camera recording

  • Established a timeless yet modern brand identity

  • Captured a full library of media assets for future use

  • Elevated the event to “Ivy League meets the future”

  • Integrated live interviews for The Big Red Show

  • Set the foundation for a repeatable, scalable annual summit




Approach

1. Brand Creative & Visual Identity

We developed a conference aesthetic inspired by Greek/Roman classical forms blended with modern technology — symbolizing the fusion of Ivy League heritage with the future of media and computation.

This creative system shaped:

  • The Summit’s opening video

  • Four chapter/segment videos introducing each panel

  • On-screen graphics, transitions, and lower-thirds

  • The visual language for speaker clips & promos

The result: a striking, recognizable identity that gave the Summit cultural and academic weight.


2. Event Logistics & Run of Show

DVXI architected and executed the full day’s operational flow:

  • Managed all speaker timing, backstage flow, and transitions

  • Coordinated with student leadership (Siyan Wang, Ayushi Kotak, Royi Rozen)

  • Directed volunteers and room operations

  • Synced program timing with hosts, panelists, and AV techs

  • Ensured on-time movement across a multi-track schedule


3. AV Direction & Technical Management

  • Designed a multi-camera setup for all panels and keynotes

  • Ran microphones, lavs, audio routing, and live monitoring

  • Coordinated with venue technical staff for projection and playback

  • Ensured all videos, segment intros, and slides played seamlessly

Our goal was pro-level AV — the kind expected at major conferences — with zero interruptions.


4. Media Production

DVXI led a full-scale media operation including:

  • Filming every session in multi-cam format

  • Capturing BTS, crowd reactions, environment shots, and ambient footage

  • Filming live interviews hosted by Christian Graham and Jay Agaskar for The Big Red Show

  • Working with Ayushi to create individual media assets & highlight clips for speakers

  • Managing backups and organizing deliverables for post-event archival + promos

The result was a comprehensive content library representing every facet of the day.

Outcome

Delivered

  • A well-executed, tightly run, professional conference with smooth AV delivery

  • A distinct identity (“Greek statues × modern tech”) that differentiated the Summit culturally

  • A full suite of reusable media assets for Cornell Tech’s future marketing

  • Produced all intro videos, chapter videos, and speaker media

  • Strengthened Cornell Tech’s presence at the intersection of media & technology

  • Created a repeatable blueprint for future years

  • Successfully positioned the conference as an annual institution


Credits

Event & AV Lead: Amman Waseem (DVXI)

Media Creative & Production: DVXI

Conference Team: Siyan Wang • Ayushi Kotak • Royi Rozen

Institutional Partner: Cornell Tech & Connective Media Masters Program